Gurgle – The Wine Report

Gurgle – The Wine Report

ABOUT THE PROJECT

I lead the planning and design of the app while aiding the rest of the team with branding, proposal layout/design and an animation presentation.

Gurgle is a group project I worked on while completing my honours year at Swinburne University. Throughout this project I co lead the team with research, conceptual thinking and design. We thoroughly researched into wine sales, production and consumer demographics. We also conducted a wine label analysis which looked into the best combination of techniques when designing a wine label.

Our research lead us to design an app which uses a combination of augmented reality and image recognition technology. This app is entitled Gurgle and aims is to aid and inform consumers on wine prior to the point of sale.

I lead the design of the app while aiding the rest of the team with branding, proposal layout/design and an animation presentation. We are currently work shopping the final solution and are planning on pitching for funding in the aim to get this app out into the market.

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